Setting a price for any product is difficult if you do not know what it could sell for. This is one of the most harrowing decisions a business owner needs to take, and many wrack their brains over this every so often. It is not a formula to be calculated, but an art, of balancing acts. Psychology and marketing go hand in hand in this art form. Remember, you have to review it periodically: The same price will not work forever. One of the main things to remember is that you need to make a...
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Happy Valley Honey is a producer of natural honey, with product ranges of “tasting honey”, “health and wellbeing”, and “skin care”. They have been in existence for over 35 years. It is based in Drury, New Zealand under the Lipscombe and Harvey families.So let's meet Happy Valley Honey, who spoke to us about their business. How did it all begin? The whole enterprise started in 1975 in South Auckland, with Ben Rawnsley, who was a Beekeeper, and his...
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